What are Enhanced Provider Pages?
Millions of students come to ucas.com to research their choices, and our Provider Pages enable you to put your university or college front and centre from the beginning of their journey to higher education.
Our Enhanced Provider Pages go one step further. With Enhanced Provider Pages, your page's reach will be amplified as enhanced content is presented to students at key decision points in their journey – across UCAS.com, in the Hub, and via our student emails.
You’ll also generate guaranteed, contactable leads from your page and unlock invaluable insight reporting.
monthly average UCAS Hub page views
students have visited Provider Pages since launch
How do Enhanced Provider Pages work?
Adding to your standard Provider Page’s content is the first step to connecting with your next generation of students - and Enhanced Provider Pages let you do just that.
With an Enhanced Provider Page, content is actively promoted to relevant students in their student journey. You'll get everything included with a free standard Provider Page, plus:
- Page promotion embedded in student journeys - Increase conversion and amploify your reach and performance with your content embedded seamlessly in the student journey
- Guaranteed lead generation - Capture data on those interested in hearing more information about your student offer, open days, or prospectis, and make direct connections through a contactable list of students via an API or CSV download
- Monthly performance report - Unlock invaluable audience insights and monitor your performance with monthly reporting on your pages performance sent directly to your inbox. You can also access data on the traffic to your page in order to better understand the audience you are attracting.
Capture quality, guaranteed leads
Students visiting your page are eager to find out more – and by adding lead generation options, you can send them more information. Upgrading to an enhanced package means that students on your page can:
- Sign up for an open day
- Get a prospectus
- Request more information
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New Student Support Tab
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New International Tab
What to do next
- Contact the content editor at your institution responsible for your UCAS Provider Page or Enhanced Provider Page with the latest copy for your new tabs, including hyperlinks to your own web pages.
- Ensure your webpages are up-to-date and as specific as possible about the support you offer, with contact details should students require more information or to ask questions.
- If you have any queries, email coursesdata@ucas.ac.uk or call us on 01242 544864.
We hope you find the new Student Support and International Students tabs beneficial for engaging more deeply with these two important audiences.
Get detailed audience insights
With an Enhanced Provider Page, you'll receive a monthly breakdown of the traffic your page is receiving, helping you better understand the audience you’re attracting.
Reporting data includes:
- Unique page views
- Users
- Time spent on page
- Locations of users (country breakdown)
- Total leads generated
You'll also receive an attribution report at the end of every cycle, showing how your leads translated into applications and accepts - give you clear and demonstrable ROI.