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Supercharge Your Student Recruitment 

Empowering you to make informed decisions and achieve your student recruitment goals. 

 

Why Choose UCAS Data Advantage? 

  1. Unparalleled Insights

    Our unrivalled applicant data, combined with student behaviour and sector knowledge, provides comprehensive solutions to your recruitment challenges. 
  2. Tailored Strategies

    Gain a deep understanding of your competitors, student decision-making behaviours, and performance metrics. 
  3. Strengthen Your Position

    Enhance your institution’s appeal and stand out in a competitive landscape. 
  4. Forge Stronger Connections

    Build meaningful relationships with prospective students. 
  5. Smarter Investment

    Maximise your budget with our top three products, bundled into UCAS Data Advantage, and enjoy a 20% discount. 
Hear how providers are using UCAS data to help with their day-to-day

A Closer Look at What's Included

Competitor Insight Dashboard

  • Identify your strengths and weaknesses in attracting applicants. 
  • Compare your performance to competitors on a subject-by-subject basis. 
  • Fine-tune your recruitment approach with concrete data insights. 
Find out more about Competitor Insight Dashboard

UCAS Tracker Enhanced

  • Stay ahead with real-time analytics on your sector position. 
  • Benchmark your performance against sector norms at the Local Education Authority level. 
  • Gain a competitive edge by comparing your performance against subject-specific competitors for CAH1, CAH2, and CAH3. 
Find out more about UCAS Tracker Enhanced

Student Decision Reports 

  • Uncover the key factors driving students to choose your competitors. 
  • Gain insight into student mindsets and decision-making processes. 
  • Refine your offerings to attract and retain top talent. 
Find out more about Student Decision Reports

Testimonials

“Our strategic approach uses comprehensive sector data to gain insights into applicant priorities during decision-making. By tracking sector trends and comparing them to our applicant pool, we refine our performance. Historical benchmarking reveals trends and confirms core priorities. This data-driven approach helps us measure our standing against competitors and analyse performance across subject areas. Qualitative insights from free-text responses explain shifts in applicant behaviour, ensuring we stay ahead in meeting applicant needs.”  

University of East Anglia 

“The daily updates and visual appeal of UCAS Tracker have been a huge benefit this year, allowing us to report on numerous metrics which provide key insights to the department, faculties, and executive. The ability to benchmark performance for CAH groups is important to us, as it allows us to track performance and identify areas of opportunities and threats.”  

 University of South Wales 

“The Competitor Insight Dashboard offers a clear and logical visualisation of student journeys, providing invaluable insights.”  

Aberystwyth University 

“The UCAS Competitor Insight Dashboard has given us a greater understanding of who our competitors are on a subject-by-subject basis, where our successes lie, and where there are areas for improvement.” 

 University of Stirling