This is the first follow up to our Themes Report, but this time we’re taking a second look (and a deeper dive) into the specific needs and motivations of young people trying to decide on their next steps.
The findings of this report, which took place with more than 1,000 participants aged 13 - 17, will help universities, colleges, and employers to inspire, educate, upskill, and improve the decision making of young people across the UK.
The needs and motivators driving students' decisions
Download the report
Finding balance: understanding the shifting priorities of Gen Z in higher education and career aspirations
Read the blog
Our research indicates that young people are looking for more information from you. If you’d like to connect with them and build your brand recognition and raise awareness of your higher education and careers opportunities early please get in touch.