Tuesday 11 February 2025
15:30 - 16:15
Ayo is Director of Strategy & Innovation at TMP Worldwide. Ayo creates strategies to connect brands with audiences in today’s digital landscape. Specialising in attraction, strategy, social media, and the creator economy, Ayo drives innovation to keep organisations competitive through emerging trends and cultural shifts.
With over 15 years of experience in global consumer strategy and digital transformation, Ayo works with organisations to build connections and engagement with audiences. A champion for diversity and inclusion in the tech space, Ayo is also involved in SheFi and the Metaverse Fashion Council, contributing to conversations around Web3 and blockchain's role in shaping inclusive digital futures.
Ayo is also passionate about mentoring the next generation of digital leaders and frequently shares insights on leveraging cultural trends, generational shifts, and digital communities to drive growth and innovation.