UCAS Media, the commercial subsidiary of UCAS, and Campus Society, the UK-based global university network, today announce the launch of a new collaboration. Starting this summer, it allows students applying to university for 2017 entry to sign up as registered users of Campus Society’s online platform, which provides benefits for learners in how they connect and collaborate on shared topics and interests.
In conjunction with UCAS Media, the collaboration aims to encourage new students to become registered Campus Society users – allowing them to take advantage of the wealth of content on the site, and connect with like-minded students with similar interests from the UK and around the world.
The agreement brings together two recognisable names from the UK higher education sector; one with long established roots, the other with an impressive record of recent growth.
The Campus Society platform instantly connects students, studying any degree, anywhere in the world, to allow collaboration – whether in small groups or massive communities. It also includes sixth formers choosing higher education and alumni, providing an ever-expanding pool of communal knowledge to learn from.
Keith Parkman, Interim Director of UCAS Media, said: 'Our data and connection to the student audience mean that we can provide the strategic insight to add genuine value to clients’ campaigns. By working with UCAS Media, Campus Society will be able to engage with students much earlier than before.'
Two dedicated Campus Society employees will be set up in-house at UCAS HQ, to create branded and tailored email campaigns, designed to encourage new students to become registered Campus Society users. This will allow students to engage with their future classmates even before they arrive at university and participate in real-time, peer-to-peer discussions with current students at any university, globally.
UCAS Media will also work with Campus Society to target all current university students providing benefits throughout the learner journey, from pre-applicants right through to graduates and alumni.
'Campus Society is the world’s first platform designed to globalise knowledge from the 225m student population' comments Rashid Ajami, CEO of Campus Society. 'In order to appeal to as many students as possible, UCAS Media provides a bespoke approach to its marketing that allows us to bring our goal of building one network, on which all the world’s students can connect, one step closer.'
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About UCAS Media
UCAS Media provides intelligent solutions for education providers, brands, agencies and recruiters who want to engage with the verified student market.
UCAS Media Limited is a wholly owned subsidiary of UCAS. UCAS Media gift aids its surplus to UCAS, the charity. This helps to reduce the cost of admissions services for students and higher education providers. For more information please contact communications@ucas.ac.uk or call the External Relations team on 01242 545469.
About Campus Society
Campus Society is an online platform which enables university students to network, collaborate, and share knowledge, no matter which university they are in, or where in the world they are located.
Launched by Rashid Ajami in July 2016, Campus Society was inspired by his experience of trying to work collaboratively with other students on a project during his time at university.
For more information, please contact Annabel Banks at campussociety@brands2life.com or 0207 592 1200.