Understand your customers
With deep-dive data and insights into student volumes, demographics, behaviours and decisions, get tangible evidence to inform your strategies.
Information and advice pages
Understand your customers
With deep-dive data and insights into student volumes, demographics, behaviours and decisions, get tangible evidence to inform your strategies.
Universities and colleges
Reach your future students and recruitment goals. Connect with the right audience through data insights and precisely targeted campaigns. We understand who students are, what’s driving their application decisions and how you can find the ones who'll most likely enjoy your courses. No other organisation can offer you that.
University 101: A parent’s guide to university and college terms
Clementine Wade, university and school coach, has worked as a teacher, examiner and uni coach since 2005. She specialises in Key Stage 5 qualifications and super selective universities. Clem's created guidance to help you understand results day and Clearing, and get to grips with what you should be doing when to best support your child through the process.
Verification Team survey prize draw terms and conditions
These are the terms and conditions for the Verification Team survey prize draw.
Veterinary science 2026 personal statement guide
The competition is tough for aspiring vets – so along with good grades, you'll need an impressive personal statement that sets you apart from the crowd.
Virtual Work Experiences
Connecting employers and young people through on-demand, immersive work experience programmes
Virtual Work Experiences
Led by industry experts from the world's leading employers, Virtual Work Experiences give you a taste of what a career would look like through interactive, on-demand programmes.
Volunteering
Volunteering gives you the opportunity to help out in the community, with a charity, or another organisation.
What are my options after GCSEs or National 5s?
After GCSEs or National 5s, you could continue studying subjects you like, take vocational qualifications, an apprenticeship, or work or volunteer and study part-time.
What are risks and opportunities for widening participation on the Journey to a Million?
Susie Whigham, Interim Chief Executive Officer, The Brilliant Club, examines the risks and opportunities for widening participation on the Journey to a Million.
What careers will the class of 2030 aspire to?
Andy Durman, Executive Vice President of Global Business Unit, Lightcast
What does it mean to be one of the Million? The student perspective
Melody Stephen, Law with International Studies student at the University of Manchester
What does the Journey to a Million mean for a more competitive admissions landscape?
Mike Nicholson, Director of Recruitment, Admissions and Participation, University of Cambridge.