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How to capture the eight-second attention span of Gen Z
Gen Z have a famously short attention span online, but that doesn’t mean it’s impossible to hold their
22 Oct 2024, 10:23
Driving aspiration, empowering confidence, and informing decisions
A whistlestop tour of our Project Next Generation Themes Report
7 Nov 2023, 08:17
The 3 Cs: how student mindsets are changing as Clearing kicks off
There’s not much we talk about more often than student mindset, but there’s not much more important.
18 Jul 2023, 08:52
UCAS Freshers Report reveals new student shopping trends for 2022
Dr Katie Bell, Chief Marketing Officer, UCAS
23 Feb 2022, 19:48
Finding balance: Understanding the shifting priorities of Gen Z in higher education and career aspirations
Edward McClaran & Vicky Downie, Principal Insight Consultants, UCAS5 Dec 2023, 11:24
The future of student accommodation: Insights from the UCAS webinar and beyond
The student accommodation sector is poised for significant transformation. In response to shifting demographics,
UCAS24 Oct 2023, 10:52
The shifting sands of student tech: What they’re buying, how they’re using it – and what this means for brands
One of the most interesting student tech tales lies, surprisingly, in the tablet. What started out life
UCAS19 Oct 2023, 08:11
Guiding lights: Unveiling the true influencers of young people
‘Influencer’ has become a charged term in recent years, with connotations of social media’s negative
Megan Edwards, Principal Insight Consultant, UCAS17 Oct 2023, 12:51
A new status quo for students, streaming, and social – and how brands can adapt
There are few things more universal in the student downtime toolkit than streaming and using social media
UCAS12 Oct 2023, 09:31
Navigating the modern university experience: A look into UK's Gen Z spending habits
The great British university experience is undeniably unique, with campuses serving as venues for both
UCAS9 Oct 2023, 09:30
Sharing a mental health condition: What you need to know
Sharing that you have a mental health condition can feel daunting – Student Minds has some expert advice
Student Minds26 Jul 2023, 10:10
Why creative is so important: Unlocking the potential of effective marketing campaigns
In today's fast-paced and competitive digital landscape, catching the attention of potential customers
UCAS12 Jul 2023, 10:04
Reintroducing UCAS – your media partners for accommodation solutions
Finding suitable accommodation is a top priority for students, as it plays a crucial role in shaping
UCAS11 Jul 2023, 12:44
Getting to number one – understanding the decision-making factors of WP students
It’s the warm season – for both the weather and conversion strategies in student recruitment. But while
Vicky Downie, Principal Insight Consultant 15 Jun 2023, 07:50
Why it’s time for everyone to ‘think international’
With the 2023 update to UK Government’s International Education Strategy (IES) and UCAS projecting that
Des Cutchey, International Development Lead, and Carys Willgoss, Principal Policy Adviser30 May 2023, 12:41