Driving Change: Access and Participation Plans in Recruitment and Marketing
Tuesday 20 May 2025
13:30 - 14:15
open to all
open to all
Summary
This session will explore how universities can meaningfully integrate Access and Participation Plans (APPs) into their recruitment and marketing activity. Attendees will gain insights into practical methods for aligning marketing campaigns with APP objectives, ensuring authentic and inclusive messaging, and supporting fair access for underrepresented groups.