Unique insights into student banking
Find out more
Three Reports for In-depth Understanding of Student Banking
Our annual survey into student banking preferences provides valuable understanding into how this young cohort plan to manage their money whilst living away from home for the very first time. It builds a picture of their financial behaviour and looks for trends that could inform your planning and improve campaign effectiveness.
A personalised report for your bank. Gain competitive advantage by seeing your exact position in the market against named competitors.
Find out what influences student decision making when choosing a bank, including which incentives matter and the importance of brand. With students starting their research much earlier than ever before, this insight is vital.
Understand how the cost of living crisis is affecting students and what’s worrying them the most. Learn what support they seek from their banks to help them through this uncertainty.
NEW - How the cost of living crisis is impacting students' decision making
Given the current economic challenges posed by the cost of living crisis, UCAS have carried out additional research with the latest cohort. This year, we’re providing new insights from circa 9,000 students, including:
- Their financial worries and concerns regarding the cost of living
- Their perceptions on the cost-of-living crisis and the factors that shape these
- The ways in which they are seeking financial support to navigate this uncertainty
This new report reveals that young people are starting their research earlier than ever before, due to concerns regarding the cost of living when starting university. Learning about this mindset and behaviour presents a new opportunity for banks looking to understand the student audience and get ahead of the competition sooner.
Be better informed with UCAS' banking reports
Gain a better understanding of the drivers behind students banking decisions to enhance your marketing propositions with the benefits, incentives and support that they really want.
With the cost of living crisis driving concern amongst students on how they can financially support themselves, students are considering their banking choices earlier than ever before and are more interested in part-time work.
Access UCAS' banking reports now
This unique suite of banking reports is only available from UCAS - complete this form to find out more.
Want to get in front of the student audience sooner?
Find always-on marketing opportunities on UCAS.com, as well as chances to provide information and advice alongside tactical marketing campaigns.
Get in touch with the team today to find out more via commercialservices@ucas.ac.uk or complete the enquiry form below and we’ll be in touch.